Rekorderlig Cider Bids Goodbye to Old Packaging

Beverage giant, Coca-Cola unveils Rekorderlig Cider’s fresh new look and feel to its 330ml bottle range. 

The amber glass packaging is replaced with a clear see-through glass just in time for summer, offering their loyal and new fans a refreshing and modern look. 

While the 330ml bottle may be changing, you will still be able to continue enjoying the same beloved flavours – Strawberry-Lime, Wild Berries, MangoRaspberry and Passionfruit – with family and friends.  

The Strawberry-Lime 330ml bottle was the first flavour to transition to the new packaging, with the remaining 300ml range to follow by the end of this year. 

Elle Lewis, brand manager for Rekorderlig Cider, shares that the new bottle design was created in a bid to offer customers the chance to see the colour and vibrancy of the drink.

Rekorderlig Cider’s 500ml cider range will remain in amber bottles. 

What do you think of the brand’s new packaging? Tell us in the comments below!

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